Graphic Design & Illustration
Many of my projects involve concepting, designing and producing customized graphic designs and illustrations that are needed to define brands, position ideas and the correct marketing of products. Designing for a spot color beverage package project or a digital social media post is vastly different than designing for an animation, embroidery or web campaign. Understanding these requirements, how the style defines the brand messaging, and production limitations determines how to create a successful solution. This small showcase presents my diversity of style, understanding market trends, demographics, production parameters and how the final design sets up the conncetion with the target audinace.
William’s Orchards
Custom product rebrand
Artisan coffee branding
Custom brand, marketing and packaging development
Artisan coffee branding
Custom brand and marketing development
Storytelling showcase.
Custom vector infographic for visual
A collection of 3D environmental test renders for the Microsoft Hive team which focuses on state-of-the-art business environments. Designed and rendered from Blender
RSA Style subject infographic illustration - this is the base illustration used to create the Whiteboard style animations.
RSA Style Technology infographic illustration - this is the base illustration used to create the Whiteboard style animations.
Gallery of custom graphic design and illustrations.
Layout, color, dynamics, readability, visual flow and visual rhythm are all factors that must come together to create an effective design.
Gallery of social media spot illustrations to highlight specific calendar days - National Bacon Day, National Bike Day, etc.
